In order to provide users with genuine news content, Snapchat has come up with Dynamic Stories, a new feature of the popular messaging app. With this new feature, news organizations will be able to publish news on Snapchat in real-time, so that everyone can be up-to-date with what is going on in the world without having to leave the app.
Through Dynamic Stories, you can compile Stories based on the latest news that has been published on the web, and feeds from partner publishers will be used to create Stories based on news found online. In addition to that, the content will also be updated in real-time, so that the users do not miss the latest news.
With real-time news, users will be able to stay informed, whether it’s the latest political news or gossip from the world of fashion. Besides providing users with local content, Dynamic Stories also offers global users local content. In India, the United States, the United Kingdom, and France, this feature has already begun to roll out.
In India, Snapchat partners with publications popular news websites like CNN, ESPN etc. ALso, some popular digital news publishers like Washington Post, Vogue etc, are part of Dynamic Stories’ news publishers.